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These top rated products could be yours! The history of the company dates back to the late s, when a minor league baseball player and his wife decided to open their own pizza restaurant. Mike and Marian Ilitch argued briefly over what to name the restaurant before finally deciding on Little Caesars Pizza. The first store in the chain opened in the town of Garden City, Michigan and quickly became popular among locals looking for affordable ways to feed their families. Though the company used different types of advertising over the years, the Pizza Pizza campaign was among the most popular.
This referred to the cheap prices the company offered and how customers could get more for less than they would at other pizza places. The campaign actually became so popular that Little Caesars Pizza changed its packaging to fit two pizzas inside one container.
Though similar to other pizza restaurants, Little Caesars Pizza always tried to set itself apart from the competition in new ways. Instead of creating a dining room and encouraging customers to sit down and eat, most restaurants featured a small lobby or waiting area with a counter in the front. Customers placed their orders at this counter and waited to take their food home. The exception to this rule was in the Little Caesars restaurants located inside Kmart stores. As part of the agreement between the two companies, the pizza chain built dining areas that allowed shoppers to sit and eat.
Facing bankruptcy and looking for ways to save money, Kmart ended this deal and closed many of the restaurants, but there are still a handful of Little Caesars restaurants located inside select Kmart stores. Little Caesars also set itself apart with its Hot-N-Ready pizzas. These new promotion started in and gave customers the option of picking up a fully cooked and ready to pizza without placing an order first.
This promotion became so popular that you can now pick up several different types of pizzas and some assorted sides from many restaurants without calling ahead. Though it initially only offered a pepperoni pizza for this deal, you can now get a supreme or other menu options. One of the more popular promotions from recent years was the introduction of the Deep!
Also called Detroit-style deep dish, this pizza features large slices of bacon wrapped around the thicker crust with cheese, sauce and pepperoni on top. Fans were so upset when the pizza left the menu that the company created a series of videos when it returned to the menu later. The video shows the company jokingly blaming the loss of the pizza from the menu on a poor worker named Chet.
A similar commercial puts the blame on the shoulders of the company's accountant.
The Little Caesars website now gives you a complete look at all the items available on the restaurant's menu. Hot-N-Ready pizza options include the deep-dish pizza, pepperoni pizza, cheese pizza and a lunch combo. The lunch combo features a smaller personal pan pizza and a soft drink for one low price.
The chain also sells pizzas like the supreme, veggie, three meat and Hawaiian, and you can order your own customized pie too. Though Little Caesars cut down on some of its appetizers and side dishes, there are still a few on the menu, including wings and cheesy bread. You can also find nutritional information about all dishes on the site. Little Caesars Pizza on Facebook: Little Caesars loves its fans so much that the company often recognizes and posts about some of its fans on Facebook.
Its Facebook page also lets you know about when the company adds or otherwise changes its menu. Little Caesars Pizza on Twitter: The Little Caesars hash tag is so popular that you'll see dozens of people or more posting about the company's pizzas on Twitter. Share a picture of your own with the hash tag to pick up some new followers.