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Kindles and Fire ranges got deep discounts. There were good deals on TVs too.
In the UK, the biggest discounts were on coffee machines: That was the lowest the Paperwhite has ever been, and represented superb value for money. Amazon struggled to cope with traffic on Prime Day, an issue that affected not just the Amazon site but services such as Prime Video and Twitch.
The issues were largely confined to the US website and customers, although problems with Prime Video lasted well into the evening in the UK. CNBC has seen internal documents that describe what happened.
Jul 20, Prime Day was over days ago, but there are still a handful of deals available. Jul 16, Amazon expects to roll out deals, some with short availability, throughout Prime Day sale to keep people coming back for the latest offerings.
All of those things happened within the first 15 minutes of Prime Day. There were also strikes in protest at the way it treats its workers. Workers in Spain and Germany went on strike over working hours and conditions while activists urged people to send Amazon a message on Prime Day by boycotting it altogether over its treatment of workers and its tax arrangements.
It was also marked by a surge in health and safety complaints from UK workers.
These allegations and the data are just not accurate — safety incidents in our fulfillment centers did not increase around Prime Day, they actually decreased from the previous week. Amazon also told Wired that the Organise campaign behind the publicity was indulging in fake news.
It should have anticipated and been able to cope with the load not just on its ecommerce site but on its cloud services too: Navigating the deals was hopeless and many of the deals were laughable, especially in gaming: Yes, but not as much as we thought they would. It was a different story in the US, though.
There was some interesting targeting. In preparation for Prime Day, Amazon has already made several deals live.
Note you will need to be an Amazon Prime member to claim these early Prime Day deals: Amazon is famed for repeated deals on its own products. This is not a bad thing as the deals are often excellent and the discounts are regularly best on Prime Day.
Furthermore, due to this predictability, BestBlackFriday can predict the products that will be discounted and the size of their discount. Bookmark them or more usefully this page so you can find them quickly when sales do go live: These are only announced at the last minute and often involve smaller brands, so be sure to do your research before hitting the buy button.
That said, these are the deals Amazon has repeatedly delivered in previous Prime Days: As Prime Day approaches and deals are announced, BestBlackFriday will be live-blogging all of the top tech items and comparing them to Black Friday pricing from last year. I will be tracking and highlighting the best so bookmark my page to stay on top of all the latest deals with my daily updates. Apple's Massive, Cheap iPhone Confirmed. Apple's New Designs Revealed. Google Accidentally Verifies Pixel 3 Features.
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