Contents:
There are many responsive email templates that can help. Here is a list of responsive email templates that have been tested across multiple screen sizes and devices. There are single email templates, templates with multiple layout options, and large template collections with many themes. All of these are free. There are templates for business, ecommerce, food and restaurant, design and photography, and travel and lifestyle. Use them for email newsletters and marketing campaigns, or adapt for your own purposes.
Choose a template with industry and usage filters, and customize.
No signup is required. Slate is a collection of five responsive email templates. The templates are tested for any mailing service and for any type of email — newsletter, product update, receipt, simple announcement, and stationery. Here is a collection of free HTML email templates from the Litmus Community , a place for designers and marketers to educate each other about everything email.
There are multiple templates to launch a product, sell a product, and manage accounts. Here is an assortment of free email themes from Themezy , a site for designers to share free website templates.
There are general and industry-specific newsletters, as well as general email layouts to customize. All of the resources are free to download and, depending on the license, free to use in your projects. The Sendwithus Open Source Template Project is a collection of free email templates created and managed by the Sendwithus team and community.
Anyone may contribute new templates, or make impactful updates to the existing ones. But right after I noticed my error I tried to fix it.
Just like Fab did in the newsletter example above, where they make for sending a random cat image to their subscribers. They owned their mistake and offered a discount to make up for it. Anyway, who could really be THAT mad about getting a random cat in their inbox? That can help luxury brands, like Teavana , seem a lot more genuine. In this email newsletter template, they use puns and wordplay to make the reader, hopefully, laugh.
Instead of it seeming like they are communicating with a massive corporation, the fun copy make the email feel like it came from a close friend. There are a few people in the Venngage office that I can see using this exact pun around the holidays as well! Actually, now that I think about it, that person used to work at Teavana.
This is a pretty easy hack that you can add to your newsletter template in a few seconds, but I guarantee will help boost readability: Sometimes your brain needs a little hint about what to look at next, and that line connecting points or sections will help it out. To start working on a gift package with Greetabl , the customer simply has to the email.
No clicking a link or filling out a form. Just an easy reply, like they are talking to a real person down the hall. Also, I like how they use white space and large font to put that CTA at the forefront of the newsletter example. That section is the first thing you are going to be drawn to and it has some of the most important info of the whole newsletter.
We have already talked about how well lists work in a newsletter. But in this newsletter, I want to highlight how Zapier does something a bit different. In many newsletter examples I looked at, people would use a catchy header and then bury the information they referenced somewhere else in the newsletter. Instead, Zapier gives the reader exactly what they said they would in the header.
This may sound like a small thing but people get mad if they have to really search to find something that should be easy to find. To say that Cotton Bureau used a bold font on this newsletter may be putting it lightly. This is an easy hack to put the reader in the right state of mind before they read all the other information as well. Now they know that they will be getting free shipping before they even look at the shirts or read more about the company. You may have noticed, that a lot of these newsletter examples are rather large.
In fact, your scrolling finger may be getting a little tired by now. But as you can see with this email newsletter template , not every newsletter needs to be a novel. Getting an email like this is bound to stand out in an inbox, based on the simplicity alone. Additionally, this is a newsletter that can be easily read on any screen or device.
We have all gotten emails with our name and key details, like our birthday or hometown, included in the copy. Those details make the emails feel a little more personal and real.
But in this infographic newsletter example from Spotify , they take it to the next level. As you can see, this email was created for each of their millions of listeners based on their listening data. Each section was crafted just for them and gives them info that they care about.
They can help express emotion, show someone how to do something or just add some motion to your graphics. In this newsletter, from Galleria , a GIF is used to add a tiny bit of motion to the header.
I have seen GIFs that use a subtle amount of motion work extremely well on social media , and think they are perfect for newsletter templates as well. This tip comes directly from my experience creating many infographics over the past few years. The different colors help the customer see that each section is different and unique. They, then see five small sections that they can work through rather easily.
You can also use borders or lines, but I think that differing colors is the makes an instant impact in their mind. There is going to be a time that you need your readers to go to bat for your brand. It could be filling out a survey, like in this example from Kate Spade , or helping you promote a new blog post. Whatever it may be, most of them are going to need an incentive to help your company out, so give it to them.
Only the most hardcore followers are going to do something without a seeing the benefit for themselves. The people who sent this newsletter get that and offered a pretty big discount to anyone that filled out the survey.
All of your CTAs should stand out relatively quickly on your newsletters. An easy way to do this is to use different sized or colored fonts. Or just by picking a wacky font that is used nowhere else. But what if you just used italics or underlined the text to make it even more eye-catching?
Would you like to increase traffic to your blog? By reading this article, you'll learn how to make yours one of the beautiful ones. As you can tell, I really like when brands use GIFs in their email newsletters. Have the same links in your newsletter templates so your subscribers can get used to it and will know that if they can't find the real value in your email, there's the navigation option they can use to get to your "latest deals", for example. That's the reason why most of these designs include very short text, a compelling image and a small, to the point call-to-action.
In this example from Edited , they do just that for the three CTAs in their newsletter. There are no rules out there that say your newsletter has to look like a boring email blast. One way you can set your emails apart this year in by embracing bold color palettes. This email newsletter example from Lomography uses bold and bright colors extremely well.
In addition to using some bold colors, this newsletter also has a very straightforward goal: There is no pitch or hidden agenda that NeedSupply wants their readers to fall for. You want them to check out your sale—nothing else is really needed. Using a well staged and shot photo can make an outstanding background for your email newsletter. Be sure you pick or create one that allows the important text to be seen easily. Plus, it shows off all of their products in a very natural way. Like you just saw them laying out on a table in your house, which feels genuine. Over the past few years, we have seen hand drawn and dynamic icons really rise in popularity.
This is probably a reaction to the clean and minimalistic design trends that dominated the past decade. Hand-drawn icons and graphics can still really liven up an email newsletter template. If it fits your brand, like with Vimeo , you should definitely use them. They are a fun company that was built for creatives and dreamers, which means these fun illustrations are welcome in their newsletter. Apple is known to not do a ton of traditional advertising but when they do, they definitely make it count. In this newsletter, they put their most important product right at the top.
The majority of people trust recommendations from friends more than other types of social proof. In fact, they will believe something from those people more than any other source. Now that you know those stats, it makes sense why ClassPass would design a whole newsletter around social media reviews. Use our email editor to drag and drop a Coupon action block into any email template. Customize details. Easily add and update offer details, redemption instructions, logo, branding, and more. Redeem the offer.
Scan a printed or mobile coupon in store, or enable a discount code on your website. Automate your emails. Send coupons to new and loyal contacts in automated welcome, birthday, and anniversary emails. Coupons work.
Easy-to-use tools for effective email coupons. All Features.
Ready to get started?