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Apple offers four days of deals for Black Friday and Cyber Monday [Update: now live]

That new smartphone, tablet, or laptop you've been eying all year long could be yours on the internet's favorite post-Turkey day holiday.

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As if you needed another reason to splurge on electronics, Apple is totally making it worth your while. Now through Cyber Monday , the tech retailer is offering special deals and givebacks such as gift cards when you buy select products.

Apple’s Black Friday sale is live, but we found Apple deals that are way better

And who doesn't love that? Even better is the fact that you can take advantage of the deals from the comfort of your own bed or sofa.

Cyber Monday 2018 deals: Quick links

Trending Videos. Luna Display Luna Display is discounting its Luna Display adapter that's designed to turn the iPad into a secondary display for a Mac by 20 percent. The Balance Small Business uses cookies to provide you with a great user experience. TaoTronics Bluetooth 5. Thanksgiving and Black Friday may be over, but the deals most definitely are not.

January has come and gone, which means one thing: Valentine's Day approacheth. For some, this means chocolate, flowers, and teddy bears or bust.

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Celebrating Galentine's Day? Here's Some Instagram Capt In two days' time, your Instagram feed will be filled with chocolates, photos of couples kissing even when you didn't ask , and lots o' heart emojis. The 61st annual Grammy Awards are taking place this Sunday, February 10, at 8 p. ET at Staples Center in L.

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A single red blood drop is among the list of 59 new emojis announced this week by the Unicode Consortium, the organization in charge of developing the. From Puppies To The Patriots: We're T-minus four days from the Super Bowl, so it's time to get your streaming plan nailed down for game day.

There are a few other exceptions to the Apple no-discount pricing strategy. For example, when a new generation of iPad, iPhone, iPod or computers are about to be released, authorized Apple products dealers are given permission to discount their existing inventory to make room for the newest releases.

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Other than these few exceptions, you won't find certified Apple dealers discounting the prices of Apple iPhones, iPads, iPods, or computers just because they want to. Not only is the Apple No-Discount mandate contrary to the pricing strategies of every major and minor retailer in the U.

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Worldwide there have been more than one billion iPhones sold, which means there have been over a billion transactions in which the no-discount-pricing rule could have been broken. And yet, certified resellers rarely break the rule. The term "certified reseller" is the key.

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Consumers are often unaware that when they see a "sale" on Apple iPhones, iPads, iPods, or computers that the seller is probably not certified and the products may be knockoffs. The way Apple seems to be able to control pricing on a global scale is with the severity of the consequences for breaking the no-discount-prices rule.

Apple's Rare Exception to No-Discount-Pricing Policy and How Retails Bypass It

Limited time. iPhone XR from $ iPhone XS from $*. Trade in your current iPhone and upgrade to a new one at an Apple Store near you. Find a store. Cyber Monday (November 26, ) is the biggest online shopping day of the year. Find early access to deals and professional analysis on which items.

To lose your official reseller certification is to lose a lot of potential future sales revenue. To fully appreciate the enormity of the task that Apple has taken on with its no-discount-pricing policy, consider these fun Apple facts from DMR Stats:. That's a lot of retailers completing a lot of full-price Apple sales transactions.

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And yet retailers rarely buck the Apple retail sales system. Or perhaps they rarely get caught! The Balance Small Business uses cookies to provide you with a great user experience. By using The Balance Small Business, you accept our.